Right now it’s largely the early adopters who are benefiting from the revival of the living room as a social hub. There are very few Robert Scobles of the world who connect Mac Minis to 50″ TVs so they can use Dave Winer’s Flickr Fan to view photos of their friends in glorious hi-def. This will change, however, as the devices get simpler, cheaper and the benefits are more pronounced.
For example, one of the biggest Living Room 2.0 successes is arguably XBox Live, which is now becoming a social network. (Edelman handles all XBox PR for Microsoft.) They won’t be alone. By the end of 2008 every device that already has a place in an home theater set-up will connect not only to the web but, increasingly, to existing social networking platforms like OpenSocial, MySpace, Facebook and others. This means that devices like the Wii, Slingbox, Vudu, TiVo, Apple TV or even your trusty digital cable set-top box will start to allow you to connect with the rest of the world online. And then it will become more mainstream.
So don’t reminisce about the days of old when we gathered around the TV or radio and felt a sense of connection to the world at large. What’s old is new again. This time your living room is going to get a lot more crowded. Get ready to invite the world over because Living Room 2.0 is going mainstream in 2008.
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